Published on 8th December 2017
![](https://www.bioanalyt.com/wp-content/uploads/2018/04/Dr.-Simone-Frey.png)
After more than eight years at BioAnalyt, Simone K. Frey has decided to leave to pursue her entrepreneurial and venture capital activities. Simone transformed BioAnalyt from a university spin-off into a profitable, growing company with customers in over 80 countries. We will miss her but are excited for her new journey. She will leave this year, but will maintain a strong relationship with the company as business and market adviser.
Since Dr. Anna Zhenchuk joined BioAnalyt in 2012 as Technical Director, she has developed new products and provided hands-on support to customers in over 30 countries. Starting in 2018, she is taking over the role as managing director. Anna has a background in biotechnology as well as business administration and has lived in 6 countries. In her new role, she is excited to continue BioAnalyt’s vision, backed by a committed team: Democratizing nutritional testing and driving transparency in food and nutrition.
![](https://www.bioanalyt.com/wp-content/uploads/2018/04/Dr.-Anna-Zhenchuk.png)